Routines
Double cleansing explained

Guide
In practice, consistency beats potency. To start, try a 3‑step routine for two weeks.
Most people get better results when barrier health comes before exfoliation. To start, patch test every new product.
How to do it
If your skin runs reactive, consistency beats potency. To start, swap to a low‑foaming cleanser.
Derms often note that consistency beats potency. To start, log triggers in your notes app.
Most people get better results when SPF is the highest‑leverage habit. To start, patch test every new product.
- Pick one cleanser, one moisturizer, one SPF.
- Use them daily for 14 days.
- Layer actives only after your skin is calm.
Signs it’s working
- Less tightness after cleansing.
- Redness fades week by week.
- Makeup sits smoother.
What to avoid
- Stacking too many strong acids.
- Skipping SPF on cloudy days.
- Fragrance if you’re sensitized.
Quick routine template
AM: Cleanser → Vitamin C (optional) → Moisturizer → SPF. PM: Cleanser → Retinoid (2–3x/wk) → Moisturizer.
This week’s micro‑goal
- Write down AM/PM routine on a sticky note.
- Set a reminder to reapply SPF at lunch.